Driving Business Value starts with strategic decisions. Determine a three-year breakthrough goal that goes beyond incremental improvement in the current business. Stretch BEYOND what you are capable of doing today. Demand growth that isn’t possible today. A common mistake is starting with initiatives, allowing functional leaders to pick initiatives to take on hoping that they will combine to advance strategy. In fact, the strategy should dictate what initiatives need to be undertaken. This can be difficult. It can lead to the feeling that there are winners and losers among departments. Some get to take on initiatives they want to advance and some will play a supporting role, improving their performance in more incremental ways while the organization focuses on strategic capabilities. If you are interested in exploring this topic, join us on March 16th and we’ll talk about how to determine what should be next for your business. You can register here.